When Disney set out to create an unforgettable Christmas experience for kids in Singapore, Argus was there to make the magic happen.
Located in one of the city’s busiest shopping malls, the immersive event sold out days in advance. We built the interactive software that let children step into Disney’s world — singing along with beloved characters, seeing themselves magically superimposed into iconic scenes, and walking away with a printed photo to remember it all.
It wasn’t just a holiday event. It was a moment of joy, wonder, and connection — powered by technology that disappeared behind the magic.
Located in one of the city’s busiest shopping malls, the immersive event sold out days in advance. We built the interactive software that let children step into Disney’s world — singing along with beloved characters, seeing themselves magically superimposed into iconic scenes, and walking away with a printed photo to remember it all.
It wasn’t just a holiday event. It was a moment of joy, wonder, and connection — powered by technology that disappeared behind the magic.
- Development
- Strategy